Tag: Lettering

17
Feb

Typography in Graphic Design

A lot of thought is put into the words and message that you want to deliver to your customers, yet many people forget that typography can play a major role in delivering that message in a specific way. Think about a specific brand logo that you like and then try to imagine how it would look if the font were completely different. Companies that are most effective at branding themselves put a lot of thought into the typography as well as the words, and that is why you might very well need a professional graphic design company to show you how it works.Continue Reading..